Senior Digital Manager

About the role.

As an admiral digital Senior Digital Manager, you are responsible for the creation, design, execution and optimization of paid performance marketing campaigns across client accounts and will report to our Head of Performance Marketing directly. Your strong analytical background allows you to create ROI models based on client KPI and turn these models into actionable account improvements. You have proven experience with business intelligence tools and you have the knowledge to build custom reports for clients. Your experience ranges across different PPC channels with a focus on Google Ads and Facebook Ads.

Roles & Responsibilities.

Strategic campaign planning of cross-channel performance marketing stacks
Audience and targeting research following a strategic campaign plan
Set up of accounts, campaigns and ads across different channels
Integration and setup of tracking tools and conversions or pixels across accounts
Optimize performance marketing channels on a daily basis towards best results
Optimize creative performance per channel through A/B testing
Optimization and management of daily budgets
Prepare daily, weekly, and or monthly reports for clients with the ability to automate reports
Guide, mentor, coach junior team members on day to day operation by sharing knowledge and expertise of performance marketing.

Requirements.

Minimum 5 years of proven experience in performance marketing field with knowledge on paid ads such as Google Ads, Meta, LinkedIn, Tik Tok, Instagram, etc
Experience with dashboards and business intelligence tools
Posses high level of analytical and business intelligence skills
Experience interpreting data while turning insights into actionable plans
Experience with the day-to-day optimization of accounts
Familiarity with marketing automation is a plus
Familiarity with conversion rate optimization is a plus
Familiarity with SEO is a plus
Experience in guiding, mentoring junior team members is a plus

Offer.

Meet the “anti-agency agency”. Instead of driving you to exhaustion, we drive you to grow. Expect reasonable hours, high salaries, a strong culture, a transparent career path, annual salary reviews and everything else you can expect from a company that cares. Join a global, employee-first environment that will turbo-charge your career.

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