Building a connected platform for ecommerce growth.
Since 2023, we’ve worked with 99 Speedmart to develop and evolve 99 Bulksales, connecting a mobile-first shopping experience with the systems behind its bulk-ordering operation.
Our partnership brings together ecommerce strategy, UX and UI design, development and integrations, supported by customer messaging and ongoing product improvements. The focus is a clear buying experience and a digital foundation that can develop with the business.
The priority.
99 Speedmart wanted to extend its retail offering into online bulk purchasing, serving businesses and households with a convenient way to order everyday essentials.
The challenge went beyond creating an online shop. Customers needed to understand product availability, minimum order requirements and delivery or collection options. The experience also needed to connect with the operational systems responsible for processing and fulfilling their orders.
Our approach.
We brought customer experience and operational requirements into the same development process.
Working with 99 Speedmart and its backend technology partner, we translated the bulk-ordering model into customer journeys, interface designs and an integrated ecommerce platform. Our focus was on making the buying process clear while working with the infrastructure already supporting the business.
The relationship continued beyond launch, allowing the platform to evolve as customer needs, payment options and operational requirements developed.
The work.
A shopping experience designed around bulk buying.
We mapped the journey from browsing and product selection through to basket management, checkout and account access.
Mobile-first UX and UI design helped customers navigate the range, understand ordering requirements and choose between eligible delivery and self-collection options. Particular attention went into explaining basket thresholds and location-dependent availability within the shopping experience.
Connecting the storefront to the operation.
We developed the ecommerce platform and worked with the backend technology partner to connect product information, payment processing and order management.
These integrations connect the customer-facing experience with the systems behind order fulfilment. Our continuing development work supports changes to those connections as the platform and its operational requirements evolve.
Giving the new offer a clear customer story.
We developed audience and messaging frameworks to explain the 99 Bulksales proposition to different buyers, including households, small retailers, food businesses and office administrators.
The work connected affordability, convenience and product choice with different stages of the customer journey—from discovering the service to making a first purchase and returning to restock.
Supporting the wider digital presence.
Alongside 99 Bulksales, we worked on 99 Speedmart’s corporate website, covering content, UX and UI design, and development.
The website brings together company information, store discovery, careers and business enquiries, with a visual approach aligned to the ecommerce experience.
The result.
99 Bulksales gives 99 Speedmart an established online channel for bulk purchasing, connecting customers with its product range and fulfilment network.
The platform brings browsing, ordering, payment and fulfilment information into one customer journey, creating a foundation for continued ecommerce growth.
The work has developed into an ongoing product partnership, with the platform continuing to evolve beyond its initial launch.
Ongoing work
We continue to support 99 Bulksales through product development, UX and UI improvements, technical maintenance and integrations.
The focus is on improving the buying experience and adapting the platform to changing business requirements, so it can support the next stage of growth.
Let’s discuss your priority.
Connect your brand, marketing and digital experience around the result you want to achieve.