Where data
steers the ship.
Founded in 2016, admiral.digital set out to do things differently. No guesswork, no frills, no nonsense — our work begins and ends with data. At the intersection of marketing and technology, we map digital customer journeys to unlock long-term growth.
We don’t believe in silos. Our integrated team of digital marketing and product specialists work in tandem to ensure all roads lead to results.
A results-driven approach.
Our process begins with understanding your business objectives to determine the north star metric that success can be measured by.
Our integrated teams then analyse your brand and audience to craft a digital strategy we can execute and measure.
Then we begin optimising, ensuring frictionless customer journeys that deliver results at all stages of the conversion funnel.
It’s easy to work with us.
We operate a non-traditional agency model, stripping out unnecessary layers to improve efficiency and speed of execution.
Our dedicated project teams ensure clients connect directly with subject matter experts instead of relying on a single point of contact.
TRUST represents our values and commitment to ourselves and our clients.
Transparency
Transparency
Transparency
Transparency is at the core of our client relationships. Expect clear deadlines, prompt communication and no hidden costs.
Results
Results
Results
Results are the north star to all the work we do. Expect awareness, growth, conversions and a cost aligned to value.
Understanding
Understanding
Understanding
Understanding requires asking the right questions. Expect thorough research, frequent updates and data-driven reporting.
Simplicity
Simplicity
Simplicity
Simplicity underlies our no-fuss attitude to getting the job done. Expect proactive problem solving, agile task management and minimal admin.
Teamwork
Teamwork
Teamwork
Teamwork means we think with you and execute for you. Expect a trusted team extension with clear roles and workflow.
What makes us different?
Our commitment to delivering results is what makes us the preferred choice for global brands.
Digital specialists
We only do what we are experts in, providing strategic leadership and subject-matter expertise for our clients.
Embedded model
We partner with our clients as a trusted team extension, thinking with them and executing for them.
Frictionless process
We collaborate to execute quickly and iteratively, applying test and learn principles.
Technology-enabled
We use technology to enable efficient and effective operations, driving performance.
Data-driven results
We never make assumptions. We use industry-leading software to let the data speak and optimise accordingly.
Global reach
We help cross category start-ups and scale-ups from all around the world, providing a valuable global perspective.
Local team,
global mindset.
Meet the industry-leading talent that delivers results for our clients every day.
Results matter to us. Let us help you transform your business.
Pieter Van Den Eynde
Founder & Chief Executive Officer
Results matter to us. Let us help you transform your business.
Phu Jae Lee
Talent Lead
Samantha Ng
Talent Executive
Anne Quah
Finance & Admin Manager
Ellisa Ramli
Finance Executive
Yokesh Prabhu
Head of Data & Performance Marketing
Kate Wirianidata
Senior Performance Marketing Manager
Lim Xin Ying
Senior Performance Marketing Manager
Ho Win Sia
Performance Marketing Manager
Bryan Leong
Performance Marketing Manager
Matthew Nathan
Performance Marketing Executive
Joyce Fong
Performance Marketing Manager
Mohammad Anas
Performance Marketing Manager
Cheng Yew Weng
Marketing Technology Manager
Joe Lee
Senior Lifecycle Marketing Manager
Nathalie Yap
Lifecycle Marketing Manager
Kevin Isaiah Peter
Lifecycle Marketing Manager
Azwan Mohd Ali
Head of UX/UI
Justin Lim
UX Lead
Zuhairi Zulkiflee
Senior UI Designer
Matthew Goh
UI Designer
Danny Wan
Senior UI Designer
Ng Mun Yee
UI Designer
Abdul Razaq Atayee
Senior UI Developer
Khairul Joroji
UI Developer
Jivananthan Uthama Sealan
UI Developer
Will Teoh
Product Lead
Fahad Rasheed
Senior Full Stack Web Developer
Rana Arouk
Full Stack Developer
Ali Elmahdi
Senior Full Stack Web Developer
Janith Thenuwara
Senior Full Stack Web Developer
Mudassar Javeed
Front-end Developer
Yeppy Mangun
Front-end Developer
Abdul Rehman Khan
Front-end Developer
Minhazul Billah
QA Tester
Florence Lee
Head of Creative
Jasmin Edgar
Senior Designer
Lili Phua
Senior Designer
Christylla Yabarit
Designer
Ho Ming Jun
Graphic Designer
Amar Ashraf
Motion Graphic Designer
Ryan Habibullah
Senior Content Strategist
Bella Shukri
Content Strategist
Bella Julia
Content Strategist
Izzbil Tanpinarizza
Copywriter
Robbie Loke
SEO Writer
Across the spectrum.
Meet some of the ambitious brands we’ve worked with over the years.