Where data
steers the ship.
Founded in 2016, admiral.digital set out to do things differently. No guesswork, no frills, no nonsense — our work begins and ends with data. At the intersection of marketing and technology, we map digital customer journeys to unlock long-term growth.
We don’t believe in silos. Our integrated team of digital marketing and product specialists work in tandem to ensure all roads lead to results.
A results-driven approach.
Our process begins with understanding your business objectives to determine the north star metric that success can be measured by.
Our integrated teams then analyse your brand and audience to craft a digital strategy we can execute and measure.
Then we begin optimising, ensuring frictionless customer journeys that deliver results at all stages of the conversion funnel.
It’s easy to work with us.
We operate a non-traditional agency model, stripping out unnecessary layers to improve efficiency and speed of execution.
Our dedicated project teams ensure clients connect directly with subject matter experts instead of relying on a single point of contact.
TRUST represents our values and commitment to ourselves and our clients.
Transparency
Transparency
Transparency
Results
Results
Results
Understanding
Understanding
Understanding
Simplicity
Simplicity
Simplicity
Teamwork
Teamwork
Teamwork
What makes us different?
Our commitment to delivering results is what makes us the preferred choice for global brands.
Digital specialists
We only do what we are experts in, providing strategic leadership and subject-matter expertise for our clients.
Embedded model
We partner with our clients as a trusted team extension, thinking with them and executing for them.
Frictionless process
We collaborate to execute quickly and iteratively, applying test and learn principles.
Technology-enabled
We use technology to enable efficient and effective operations, driving performance.
Data-driven results
We never make assumptions. We use industry-leading software to let the data speak and optimise accordingly.
Global reach
We help cross category start-ups and scale-ups from all around the world, providing a valuable global perspective.
Local team,
global mindset.
Meet the industry-leading talent that delivers results for our clients every day.
Results matter to us. Let us help you transform your business.
Pieter Van Den Eynde
Founder & Chief Growth Officer
Results matter to us. Let us help you transform your business.
Sam Middlehurst
Chief Executive Officer
Results matter to us. Let us help you transform your business.
Phu Jae Lee
Talent Lead
Anne Quah
Finance & Admin Manager
Khaled Emdad
Head of Digital Strategy
Yap Ann Ning
Digital Strategist
Yokesh Prabhu
Performance Marketing Lead
Kate Wirianidata
Senior Performance Marketing Manager
Ho Win Sia
Performance Marketing Manager
Nick Lee
Performance Marketing Manager
Matthew
Performance Marketing Executive
Azwan Mohd Ali
Head of UX/UI
Justin Lim
UX Lead
Alethea Loo
UX Strategist
Danny Wan
Senior UI Designer
Ng Mun Yee
UI Designer
Xanny Lee
UI Designer
Will Teoh
Product Owner
Abdul Razaq Atayee
Senior UI Developer
Khairul Joroji
UI Developer
Fahad Rasheed
Senior Full Stack Web Developer
Robioki Denis
Senior Full Stack Web Developer
Nathaniel Soon
Marketing Technology Manager
Yan Yeh Ying
Head of Creative
Thinesh Sevesankaran
Creative Lead
Jasmin Edgar
Senior Designer
Felisha Fetheli
Designer
Christylla Yabarit
Designer
Kush Linfield
Senior Copywriter
Raveena Rakni
Copywriter
Ryan Habibullah
Senior Content Strategist
Bella
Content Strategist
Robbie Loke
SEO Writer
Pratik Ambulgekar
SEO Lead
Alex Song
Lifecycle Marketing Lead
Jia Litt
Senior Lifecycle Marketing Manager
Across the spectrum.
Meet some of the ambitious brands we’ve worked with over the years.
