Marketing Technology Manager

Kuala Lumpur
We are looking for an experienced Marketing Technology Manager to join our team. You will be responsible for the day-to-day strategy, management and implementation of various marketing technology projects across the admiral.digital’s client portfolio. We expect you to be a tech-savvy professional with the ability for logical and binary thought. You understand how computers think and have the ability to translate marketing technology requirements in logical, bug-free implementation by configuring a wide range of marketing technology tools. The ideal candidate has a strong technical background with a thorough understanding of how APIs work and how data flows. As Marketing Technology Manager, you will work with clients directly. You will be responsible for identifying business requirements, advising clients on marketing technology strategies, defining implementation roadmaps and the full setup of these tools. Software proficiency in a wide range of different technological areas is a must: content management systems (WordPress, Drupal…), customer data platforms (e.g. Segment.com), CRM tools (Salesforce, Hubspot, ActiveCampaign…), marketing automation tools (Braze, Pardot, Klaviyo…), data pipeline tools (Pipedream, Zapier…), ecommerce (WooCommerce, Shopify…), mobile & web tracking tools (Adjust, Firebase, Google Tag Manager, Google Analytics…) and others. You are eager to learn and understand new technologies. Having In-depth understanding of how marketing technology can help our clients achieve business goals is a big plus. Customer experience and customer journey are your middle names. You have the ability to think strategically and execute brilliantly and nurture these abilities in others. You have good organizational skills, operate profitably, within budget and to the highest level of quality, efficiency, client service and professionalism.

Roles & Responsibilities.

  • Implement end-to-end marketing technology strategies by connecting tools and APIs.
  • Identify the marketing technology / strategic plan with the client and internal teams.
  • Identify the technical implementation plan, data points, tools and user acceptance criteria required.
  • Ensure quality standards & deadlines are met. This includes taking responsibility in proofreading and properly testing and doing final cross checks before sending out any campaign.
  • You partner with stakeholders and customers across the organization to inform the marketing technology vision, strategy and execution.
  • Ability to explore and learn new marketing technology tools individually as well as in a team.
  • Oversee data security and product enhancement.
  • Change management, including implementation of new marketing technology rollouts.
  • Responsible for training of marketing technology and user adoption.
  • Lead user acceptance testing while correcting any issues that arise.
  • You will define marketing technology workstreams and SOPs with the CPO.

Requirements.

  • Minimum 3 to 5 years of experience in digital marketing management
  • Proven work experience in the field of email marketing and online CRM
  • Hands on experience with marketing automation tools
  • Hands on experience with data management tools
  • Excellent organization and time management skills
  • Knowledge of performance marketing channels and tools like Google AdWords (SEM, UAC/mobile, GDN, YouTube) and social media advertising (Facebook and LinkedIn) is a plus
  • Experience in e-commerce is a plus
  • Excellent analytical and project management skills, affluent with CRM marketing tracking tools (mobile app tracking, web tracking)
  • Familiarity with content management systems and HTML/CSS is a plus
  • Fluent in English
  • Positive attitude and work ethic in a multicultural team
  • Start-up commitment (entrepreneurial & proactive spirit)
  • Ability to effectively learn and acquire new knowledge and skills
  • The willingness to work from our office in Kuala Lumpur

Offer.

Admiral Digital is a digital consulting firm expanding quickly across Asia and Europe. We are working with global tech companies as well as traditional brands across industries and borders. You get the chance to develop your professional and personal self in an open-minded, horizontal working environment. Pro-activity and hands-on mentality will be the basis of your autonomous role in our company. Admiral Digital offers a full-time contract with a competitive salary and other benefits.

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