Senior Performance Marketing Manager

Kuala Lumpur
As an admiral digital Senior Performance Marketing Manager, you are responsible for the creation, design, execution and optimization of paid performance marketing campaigns across client accounts and will report to our Head of Performance Marketing directly. Your strong analytical background allows you to create ROI models based on client KPI and turn these models into actionable account improvements. You have proven experience with business intelligence tools and you have the knowledge to build custom reports for clients. Your experience ranges across different PPC channels with a focus on Google Ads and Facebook Ads.

Roles & Responsibilities.

  • Strategic campaign planning of cross-channel performance marketing stacks
  • Audience and targeting research following a strategic campaign plan
  • Set up of accounts, campaigns and ads across different channels
  • Integration and setup of tracking tools and conversions or pixels across accounts
  • Optimize performance marketing channels on a daily basis towards best results
  • Optimize creative performance per channel through A/B testing
  • Understanding of performance marketing ROI models as well as standard KPI
  • Optimization and management of daily budgets
  • Experience with automated daily and weekly reports for clients
  • Experience with dashboards and business intelligence tools
  • Born client manager building relationships with key client accounts

Requirements.

  • Minimum 5 years of proven experience with Google Ads, Facebook Business Manager, Google Analytics
  • Experience with dashboards and business intelligence tools
  • Analytical and business intelligence skills
  • Experience interpreting data while turning insights into actionable plans
  • Experience with the day-to-day optimization of accounts
  • Familiarity with marketing automation is a plus
  • Familiarity with conversion rate optimization is a plus
  • Familiarity with SEO is a plus
  • Entrepreneurial, hands-on and proactive

Offer.

Meet the “anti-agency agency”. Instead of driving you to exhaustion, we drive you to grow. Expect reasonable hours, high salaries, a strong culture, a transparent career path, annual salary reviews and everything else you can expect from a company that cares. Join a global, employee-first environment that will turbo-charge your career.

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